What’s Up in SaaS
Recently I attended the world’s largest event for SaaS founders, execs and investors SaaStr Annual in San Francisco. As someone who has had both the COO and CMO hat on… Read more What’s Up in SaaS →
My Martech Stack – The 27 Tools We Use
Back in 2012 Gartner famously predicted that CMOs would be outspending CIOs by 2017 and last year Gartners VP of Research Jake Sorofman confirmed that this prediction was on track. Before… Read more My Martech Stack – The 27 Tools We Use →
Innovation – Why, What & How
Last week I completed a certification to become a senior innovation practitioner using the Innovation360 Group framework. The gruelling 3 day course where participants from all over the world were… Read more Innovation – Why, What & How →
Facebook’s 3 Horizons
Mark Zuckerberg has revealed Facebook’s 10 year Roadmap at the 2016 F8 Conference and I believe he has shown the way for both market leaders and challengers to stay on top… Read more Facebook’s 3 Horizons →
Today’s Marketing Challenge – Technology, Data & Journeys
This week the 2016 Marketing Technology Landscape was released. This marks the fifth year that the evolving marketing technology landscape that has been characterised by Scott Brinker of Chiefmartech. Over… Read more Today’s Marketing Challenge – Technology, Data & Journeys →
Open Innovation & Paying it Forward
I have just returned from a trip to San Francisco and Silicon Valley and after many visits to the Bay Area I think I have finally cracked their code for… Read more Open Innovation & Paying it Forward →
Will Robots Replace Journalists & Marketers?
Automation in all its forms has always been a major driver of innovation. Today, however the opportunity offered by artificial intelligence (AI), robotics and machine learning to all industries has… Read more Will Robots Replace Journalists & Marketers? →
Innovation In All Its Forms is Key to Stockholm’s Unicorn Factory
After Silicon Valley, Stockholm produces the highest number of so called “unicorns” per capita than any other global city. With a population of just one million people Stockholm has given… Read more Innovation In All Its Forms is Key to Stockholm’s Unicorn Factory →
