Last night in New York, Mynewsdesk together with our client Hövding and our agency Edelman Deportivo were awarded the D&AD and Advertising Week Impact award for creativity that makes a… Read more Mynewsdesk are Adweek Winners – It’s What You Do Not What You Say that Matters →
This week the 2016 Marketing Technology Landscape was released. This marks the fifth year that the evolving marketing technology landscape that has been characterised by Scott Brinker of Chiefmartech. Over… Read more Today’s Marketing Challenge – Technology, Data & Journeys →
I was recently named by Linkedin as one of their Top 10 marketers on the social network in Sweden where I live and work. With over 400 million members worldwide… Read more How to Succeed with Linkedin and Networking →
We won … and the Mynewsdesk marketing team did celebrate. This week we were awarded Sweden’s Best B2B PR campaign and received the silver award for Sweden’s Best Content Marketing… Read more Content and B2B Marketing – How the Little Guy Can Compete →
Seems to me that with all this talk of change and what some have termed an identity crisis being experienced by the PR profession, it would be useful to get… Read more McKinsey’s advice for the PR Industry →
If I had received a dollar for every time I had heard, discussed or read the terms content marketing, inbound or growth hacking over the last 18 months I would… Read more Squarespace & Wix Prove Paid Media is Here To Stay →
My prediction for 2015 is that we will see the emergence and flourishing of the PRtech category. Over the last five years have seen two major waves of marketing SaaS… Read more The Year of PRtech →
I couldn’t write a marketing, technology and innovation blog without commenting on the demise of one of the world’s once best loved technology brands, Nokia. Recently Microsoft confirmed the brand… Read more Bye Bye Nokia – A failure of management over leadership →