A few months ago in a New York boardroom of one of the world’s leading PR agencies, a senior strategist told me, “You know the biggest change that the PR… Read more What a CMO needs from PR – Narratives, Creativity and Difficult Questions →
My philosophy has always been its always good to push yourself out of your comfort zone and try something new. Well this week, together with my super talented colleague Sofia… Read more Webby Winners but What Did We Learn? →
Last week Mynewsdesk’s “Give a Beep” campaign was again showered with awards, this time in Stockholm. The campaign that was part of Mynewsdesk’s 100 Million Challenge and was created for… Read more Awards in New York, London & Stockholm but was it worth it ? →
Last night in New York, Mynewsdesk together with our client Hövding and our agency Edelman Deportivo were awarded the D&AD and Advertising Week Impact award for creativity that makes a… Read more Mynewsdesk are Adweek Winners – It’s What You Do Not What You Say that Matters →
